Whistle

Whistle

IOS Native Mobile App

customer

Emre SAMURLU

Emre SAMURLU

TIMELINE

August 2022 - October 2022

Type

IOS Native Mobile App

responsıbılıtıes

I was responsible for crafting the app’s visual design and ensuring a cohesive user interface across all screens. I collaborated with the client and development team to translate product requirements into intuitive, visually engaging mobile experiences.

GOAL

The goal of the project was to design a user-friendly mobile application that facilitates seamless communication and collaboration. Key features included real-time chat, video calling, and meeting scheduling, aimed at enhancing connectivity and productivity for users. The app was designed to deliver a smooth and intuitive user experience while supporting both personal and professional interactions.

challenges

One single app that serves multiple use cases and user groups.

High competition

Since there are already a lot of built products for creating communication. Whistle needs to be a step forward from all of them by covering their cons and adopting the positive aspects of those products.

All-in-one

Aiming to be a ‘star’ app for communication in daily and business life, it should solve multiple problems and address different users.

How can we collect
different user groups into one application to fulfill their communication needs.

Keeping user behavior with usability, usefulness, and desirability in mind. Get it done, get it out there, discuss, move on.

MARKET ANALYSIS

There are a lot of companies doing the same job in the market. To be precise, I chose two well-known ones for the target markets.

Microsoft Teams

Pros

  • High number of participants in group calls

  • Enable screen sharing in meetings.

  • Video call & voice call option

  • Scheduled meetings

  • Emojis & GIFs

  • Dark / Light mode options

  • Enable tagging/mentioning people to notify

CONS

  • Created for business functions, so it includes no social functions such as stories, etc.

  • Slow loading.

  • Frequent crashes and bugs.

  • Complex login flow.

Slack

Pros

  • Enable sharing of multiple types of information & documents

  • High number of participants in group calls

  • Enable screen sharing in meetings

  • Video call & voice call option

  • Creation of channels for different topics

  • Big history memory

  • Emojis & GIFs

  • Dark / Light mode options

  • Enable tagging / mentioning people to notify

  • Amazing copywriting.

CONS

  • Generally crashes when a call happens

  • Generally used for business purposes.

desıgn decisions

After combining all pros and cons I designed the interafce.

IOS native app.

The app is designed using native iOS components and gestures, including the selection of colors, icons, fonts, and notifications.

Multiple functions.

The primary use of the application is for messaging. However, there are also video and voice call functions to enhance communication. Additionally, a story-sharing section is added to strengthen the social media features, and a scheduled meeting function is included to enhance the quality of business-related usage.

Color palette.

Primary color

Frosted Blueberries

prımary text color

Bank Vault

secondary text color

Brilliance